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Marketing Automation Specialist

Location: 

Rehovot, IL, IL

Job ID:  39521
Category:  Marketing

Stratasys, the world leader in 3D Printing is looking for a Marketing Automation Specialist.

In this role you will be responsible for the planning and execution of our lead nurturing activities for EMEA and APAC with the goal to increase reader’s engagement and shorten lead-to-MQL conversion period. You will be working closely with the regional and central marketing teams to align on the plans and optimize execution based on business needs.

 

Location: Rehovot, Israel

 

Responsibilities: 

  • Plan and execute the lead nurturing activities for EMEA and APAC
  • Collaborate with the marketing teams in the business units and regions to plan and execute effective nurturing streams
  • Optimize the nurturing campaigns to get higher engagement and shorter lead to MQL journey
  • Support EMEA and APAC marketing managers’ local activities, such as email campaigns, webinar setup, forms and more
  • Manage the database: synced to Salesforce, lean and relevant
  • Serve as the Marketo expert for the teams

 

Requirements:

  • Proven hands-on experience on Marketo – a must
  • 3-4 years of relevant work experience in nurturing leads
  • Detailed-oriented, methodological, and can-do attitude
  • Experience working with additional marketing technology tools: Google Analytics, Bizible, Salesforce, Webinar tools, and more
  • Proficient in Microsoft Office, especially Excel
  • Team player with the ability to work in a matrix environment
  • Excellent English speaking and writing. Additional languages – advantage

 

  

TRAVEL REQUIRED: 20%