Marketing Automation Specialist

Location: 

Minneapolis, MN, US

Job ID:  47581
Category:  Marketing

Who we are!

Stratasys is the world leader in 3D printing, changing the way things are made. We are looking for someone who wants to make an impact with a purpose driven organization. Check out how 3D printing is changing lives, enabling supply chain agility, and allowing the world’s largest manufacturers to create without limits.Create Unlimited

 

Our purpose: To empower people to create without limits for an economical, personalized, and sustainable world.

 

What we offer:

  • An Opportunity to be a part of re-inventing how things are made through 3D printing for a better, more sustainable tomorrow.
  • A Culture that values different views and believes our vision is something we co-create together with our people, partners, customers and communities.

 

What we are looking for:

At Stratasys, we know that our exceptional talent is critical to success and that is why we are searching for a Marketing Automation Specialist in Minneapolis, MN or Boston Massachusetts.

 

In this role you will be responsible for the planning and execution of our lead nurturing activities for the US with the goal to increase reader’s engagement and shorten lead-to-MQL conversion period.You will be working closely with the regional and central marketing teams to align on the plans and optimize execution based on business needs.

 

Responsibilities:

  • Plan and execute the lead nurturing activities for the US
  • Collaborate with the marketing teams in the business units and regions to plan and execute effective nurturing streams
  • Optimize the nurturing campaigns to get higher engagement and shorter lead to MQL journey
  • Support US marketing managers’ local activities, such as email campaigns, webinar setup, forms and more
  • Manage the database: synced to Salesforce, lean and relevant 
  • Serve as the Marketo expert for the teams

 

Minimum Qualifications 

  • BA/BS in business, marketing or engineering
  • 2+ years experience with Marketo or similar marketing automation platform.
  • 2+ years experience managing/updating website forms
  • 2+ years experience working with sales leads

 

Preferred Qualifications 

  • Experience with B2B marketing
  • 1+ years experiencworking with additional marketing tools (Google Analytics, Bizible, Salesforce, Webinar tools
  • 2+ years advanced excel experience

 

TRAVEL REQUIREMENT:  20%

 

Stratasys (Nasdaq: SSYS), headquartered in Minneapolis, Minnesota and Rehovot, Israel, has been a leader in the 3D printing industry for over thirty years. The company’s patented FDM® and PolyJet™ 3D printing technologies have a diverse range of applications, including rapid prototyping, production parts, tooling, and concept design. Stratasys offers additive manufacturing solutions in 13 countries, for industries including aerospace, automotive, healthcare, consumer goods, and education. The company operates Stratasys Direct, a digital parts manufacturing service, and Stratasys subsidiaries include MakerBot and GrabCAD. With over 2,000 employees, over 1,200 patents globally, and more than 30 awards for technology and leadership, Stratasys is changing millions of lives with the power of innovation.

 

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.  Stratasys will provide reasonable accommodations for qualified individuals with disabilities. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire. All offers of employment with Stratasys, Inc are contingent upon the successful passing of a background check.

 

Stratasys is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to their protected Veteran or disabled status and will not be discriminated against for their race, color, religion, sex, age, disability, military status, or national origin or any other characteristic protected under federal, state, or applicable local law.   Please view Equal Employment Opportunity Posters provided by OFCCP here


Nearest Major Market: Minneapolis